The TrackMatriX® platform can be used by a variety of industries as a solution for brand protection (anti-counterfeiting) while effectively engaging consumers or end-users. With a slew of cutting edge applications, TrackMatriX® helps these industries stay ahead of the curve:

Personal Protective Equipment (PPE)

TrackMatriX®  has committed itself to fighting the scourge of substandard and even counterfeit PPE that becomes rampant during times of healthcare crisis or pandemic.

Apply QR codes/NFC tags to Packaging.

Enabling PPE manufacturers, suppliers, and brand owners to prove the authenticity of their products by printing and applying their very own QR codes/NFC tags to their packaging.

Track and Trace.

TrackMatriX® is a robust platform to keep track of the movement of goods and packages. Each label comes with individual UIDs to help PPE manufacturers and suppliers trace where exactly the purchases were made, thereby stopping any counterfeiting.

Guarantee authenticity to Consumers.

As consumers scan the QR code on the packaging, they’ll be able to verify the authenticity of the PPE and at the same time engage with the brand through a customized landing page.

Medical Cannabis

Medical cannabis manufacturers can leverage TrackMatriX® technology to stop counterfeiters on their tracks. The legalization of medical cannabis is not only attracting consumers who need it for medication but also fraudsters looking to make a quick buck.
To combat this, manufacturers and organizations use TrackMatriX® to implement security measures through printed labels and smart packaging.

Security Labels & Packaging.

Our proprietary stickers feature holographic images and QR codes for a robust and innovative security solution for labeling and packaging.

Product Tracking.

Our Smart Tracking system will help you to stay on top of your product logistics and distribution.

Authenticity Validation.

 Our product authenticity validation offers consumers the ability to validate the authenticity of their purchase by scanning NFC or QR codes.

Consumer Engagement.

Our advanced engagement platform gives a different perspective of your consumers through their consumption and buying schedules, and to map out the best strategy per demographic.

Retail

Retailers can take advantage of TrackMatriX® SaaS platform in multiple ways:
TrackMatriX® helps collect consumer data via QR codes and NFC scans which helps the retailers fight malicious activities, understand consumer preferences and monitor marketing campaign engagement.

Retailers

Retailers can make specific marketing offers through QR codes printed on their products.

QR codes

QR codes can be used to facilitate payment (GS1 Datalink).

Consumers

Consumers can scan the QR codes to re-order on the landing page or for other campaigns.

Marketing Agencies

TrackMatriX® is designed to empower marketing agencies to manage end- to- end QR code and NFC campaigns.
Create and self-print serialized QR codes for mobile campaigns that can help marketing agencies connect these with dedicated landing pages.
Build and modify landing page designs without having to be technically proficient.
Access campaign-specific and data rich reports.

Logistics

TrackMatriX® empowers the logistics industry by providing tools to authenticate products, prevent pilferage, track and trace goods, as well as provide valuable insights into the various stages of a product supply chain.
QR codes and NFC tags embedded into the product packaging help authenticate, as well as track and trace the products throughout the supply chain.
Personnel can authenticate and validate the products with the help of smartphones
Valuable insights in the supply chain can be uncovered in the platform for product traceability.

Contact Us Today!

Let us know how we can help you.


TrackMatriX is a leading AI-enabled technology SaaS platform developer, solution provider, and system integrator dedicated to accelerating growth for retail, logistics, and manufacturing businesses.

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